The Dublin-based luxury tour operator offers itineraries in Ireland and Scotland, with the Australian roll-out to be led by Brendan’s small group tours, which travel with a maximum of 24 guests.
Fully independent private driver itineraries, as well as self-drive and rail programs, will also be pushed in the Australian market.
Brendan falls under TTC’s Specialist and Adventure division, aligning it closely with Adventure World, which will act as a general sales agent (GSA) for the brand in Australia.
The tour operator’s itineraries will focus on intimate experiences and local connections, with guests staying in hand-selected accommodations, including historic castles, bed & breakfasts, and four- and five-star hotels.
All tours will be guided by a travel director, and feature at least one Make Travel Matter Experience, connecting guests with locals passionate about sharing their homeland’s stories and sustainable initiatives.
Adventure World MD Neil Rodgers also revealed he is open to bringing in dedicated sales team members for the Celtic specialist. Product expansion is already underway, particularly into the traditional, less-travelled Celtic regions such as Brittany, and the rest of the United Kingdom.
“It is in the development phase,” Rodgers confirmed.
Also on the Adventure World head’s wish list is barging on Ireland’s Shannon River.
“There’s certainly another wealth of product lines that we can explore, but what we’re bringing to market is pretty comprehensive,” he added.
The Australian travel industry will have the opportunity to meet with Brendan Managing Director Catherine Reilly in May when she makes her first visit to Australia since her brand’s debut Down Under.
Her trip will coincide with St Brendan’s Day – the patron saint of travellers – and will see the brand embark on its first Aussie roadshow, supported by Tourism Ireland and VisitScotland.
