A LONG-RUNNING stoush between Turkish Airlines and Sabre appears to be over, with sales executives from both companies taking to LinkedIn late yesterday to confirm a new multiyear distribution agreement.
Travel agencies have already gained access to Turkish Airlines’ EDIFACT content through the Sabre GDS, while plans for the future distribution of the airline’s NDC content will come online soon, with integration work kicking off immediately.
“It is anticipated that this latest phase of the long-standing collaboration between [our carrier] and Sabre – established in 1990 – will yield substantial benefits for partners, Sabre, and Turkish Airlines,” TK Regional Sales Manager Ken Bhappu said.
More detailed timelines and information regarding NDC will be disseminated in the coming days.
Talks to renew an agreement broke down between the two companies last year with both parties failing to see eye-to-eye on what Sabre labelled “mutually viable terms”.
There has been no distribution of Turkish Airlines content via Sabre since 01 Sep 2024.
