Celestyal Cruises puts Middle East on show

The Middle East is a key focus for Celestyal Cruises moving forward, off the back of the line recently completing its first Arabian Gulf program, writes MYLES STEDMAN.

Celestyal Cruises is playing a key role in broadening the Middle East’s tourism distribution,  Director of Business Development Asia Pacific Jarrod Zurvas  said, as the line prepares for its second season in the Arabian Gulf.

Zurvas, who was promoted last month to be Celestyal’s chief representative in Australia alongside  Ascend Travel Group and BDM Mary Williams, believes the cruise line’s Arabian Gulf product is the ideal way for the region to showcase its tourism offerings.

He said it is also ideal for Australian cruisers, who typically seek a deeper cultural experience than many other destinations are able to deliver.

“For Australians, the shorter cruises are attractive as a stopover product,” he told CW.

“The compact geography of the Arabian Gulf means travellers can visit multiple countries in  a relatively short time, experiencing a variety of cultures, cuisines and landscapes all in one cruise.

“While airlines created the pathway for Australians to visit Qatar and the UAE, cruising is driving a broader tourism curve to explore the region more deeply and Celestyal is at the forefront of that”.

The cruise line recently completed its first Gulf program, and will next season base two ships in the region.

This increased capacity, as well as greater airlift from Down Under, could make Celestyal’s Gulf product an even more attractive proposition for Aussies.

“With Virgin Australia’s partnership with Qatar Airways adding 28 weekly flights to Doha, there has never been an easier or more convenient way to get there,” Zurvas said.

“Our itineraries also offer exceptional value for time and money which is particularly welcome in this market, especially after a long-haul flight and when the Aussie dollar is taken into consideration…our inclusive model means all meals, soft drinks, wi-fi, port fees and gratuities are included.

“While many luxury cruises focus on onboard amenities and time at sea, often including many sea days, we know Australians want a destination-driven experience, so prioritise time spent ashore as much as time on board,” he added.

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