ATIA tackles travel workforce challenges

The peak industry body is seeking insights from the industry to help guide its workforce strategy, Janie Medbury writes.

THE Australian Travel Industry Association (ATIA) is urging members to participate in its new ‘Skills and Workforce Survey’, with the resulting data to help address recruitment, skills, and workforce challenges in the travel sector.

“ATIA calls on all industry participants facing recruitment or training challenges to contribute their valuable insights,” CEO Dean Long said. “Your participation in the survey is crucial in maintaining our recent successes and shaping an effective workforce strategy for the travel industry.”

“The insights gathered from this survey will be instrumental in representing the travel industry’s interests and ensuring that the sector is equipped with a skilled workforce, ready to meet current and future challenges,” he added. Industry members can complete the survey HERE.

Long and ATIA’s Head of Policy Ingrid Fraser are in Canberra this week to meet with key ministers and departments, including the Passport Office to discuss improvements to the traveller experience.

The association also recently revealed its pre-Budget submission, which seeks Federal Government action across key areas. The 15-page paper outlines the need for further investment and training in cybersecurity for small travel businesses, in addition to calling for the Technology Investment Boost and the Skills Training Boost programs to be made permanent.

ATIA also advocates for measures to ensure an appropriately skilled workforce for the travel industry, including government support for traineeships, as well as measures to improve the traveller experience and additional funding for DFAT and border services.

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