Since its debut early this year, Tramada System’s Payment Gateway has gathered a great deal of interest among the travel industry for its ability to streamline the booking process.
The new technology ensures that manual credit card transactions are a thing of the past, with Payment Gateway having the ability to automatically generate invoices and receipts in one simple process.
Partnering with Mint to present the system, Tramada chief executive Jo O’Brien says Payment Gateway makes time for agents to do what they’re best at – sell.
“Travel agents should be able to process things quickly and be able to move on to work on upselling and cross selling and things that are going to make the business more profitable,” she remarked.
Having only launched in Feb this year only a “handful” of clients have experienced the gateway first hand, however O’Brien says that she expects user numbers to “grow exponentially over the next six months”.
“I’d be surprised if any of our clients didn’t adopt it really,” she remarked confidently.
Another Tramada innovation to debut this year is connect BI, a business intelligence solution that aims to enables travel agencies to report on their client data in real time, customise their own reports and share these reports with their clients.
A key difference between the ‘connect BI’ and competing applications is that businesses do not have to wait to get the data they need. Connect BI works in realtime, delivering analytics and data instantly.
“The data that travel agents have is very valuable,” she said. “And the analytics that we wrap around that means they can run much more successful businesses by having access to real-time data and information so that they can make their decision.
“The most important thing is that we support travel agents to run better businesses so that they can have their people selling and maximising their revenues…and that’s where automation, business intelligence and process improvements come in,” she said.
