Sri Lanka’s Aussie push

SRI Lankan Tourism has flagged plans to aggressively target the Australian market and appoint a third-party destination representative.

The organisation’s MD Sutheash Balasubramaniam made the announcement while attending the Travel Industry Exhibition (TIE) in Sydney last month, where Sri Lanka was the show’s key destination partner.

Pictured below are SriLankan Airlines country manager Sanjeeva Jayatileke; Lal Wickramatunge, Consul-General of Sri Lanka for NSW; and Sri Lanka Promotion Bureau MD Sutheash Balasubramaniam at the media event opening TIE.