In brief: Business Events News

ACCC backs BESyd’s terms

THE Australian Competition and Consumer Commission (ACCC) has granted authorisation in a draft determination for 20 years to allow Business Events Sydney member hotels to provide a common set of minimum terms to event organisers in a bid to lure more international events to Sydney.

The deal covers large-scale events with more than 2,000 international delegates expecting to result in bookings of ten or more of the members’ hotels for accommodation.

Common hotel terms are a major drawcard when it comes to selecting a host city.

Swift Senior Relationship Manager David Bridgeman, who manages the 7,500 delegate global financial services congress Sibos, wrote in his submission that “a city that is able to provide the benefits will have a clear competitive advantage over cities where this is not available — it makes the process of selecting a city and delivering a major event a more seamless experience”.

Brisbane’s MICE boom

MORE than 13,000 delegates will descend on Brisbane between now and the end of the year, injecting $29 million into the local economy.

The events, secured in a partnership between the Brisbane Convention and Exhibition Centre, Brisbane Marketing and Tourism Events Queensland, will run across multiple days, supporting the city’s venues, hotels and hospitality businesses.

Commenting on the MICE boom, Lord Mayor Adrian Schrinner said that “beyond the immediate tourism benefits, business events can leave lasting legacies thanks to knowledge exchange, research and business partnerships sparked by meetings of the minds.”

NT rebranding

THE Northern Territory has announced the Northern Territory Convention Bureau will be rebranded to Northern Territory Business Events.

Research conducted by the Government determined “conferences” and “business events” were more often searched for when information on potential destinations was sought.

The refresh aims to “resonate and engage more effectively and efficiently” with the marketplace.

CINZ 2020 Regos live

BUYERS interested in attending Conventions and Incentives New Zealand’s (CINZ) business showcase, MEETINGS, in 2020 can now register their interest via the online portal.

To be held in April next year, CINZ brings together more than 190 exhibitors from 20 regions of NZ.

This year, an encouraging 98% of buyers said the show met or exceeded their expectations, CINZ CEO Sue Sullivan revealed.

“After 24 years we have a reputation for delivering to meet the changing needs of the industry with a dynamic exhibitor showcase, topped with a series of unmissable networking events.

“Our hosted buyers all tell us they love the seamless process, and having everything organised in advance for them…all they need to do is apply and we do the rest,” Sullivan added.

MEETINGS will be held 21 to 23 April in Auckland, NZ.