Hitting frequent flyers for six

QANTAS Loyalty CEO Olivia Wirth and Group CEO Alan Joyce (pictured) last month took to the Sydney Cricket Ground to unveil a major shake-up for the airline’s Frequent Flyer program. The changes include a reduction in the controversial “carrier charges” on international flights, an expansion of reward seat capacity, and reducing the points required for international Classic Reward Economy redemptions. However points required for upgrades and reward seats in Premium Economy, Business and First will increase “to better reflect the value of this premium experience”.