Daydream looks to the future
THE Whitsundays’ Daydream Island has revealed a fresh new brand ahead of its reopening on 10 April 2019. The property has undergone an extensive two-year redevelopment following the damage caused in 2017 by Cyclone Debbie.
A refreshed brand for Daydream Island features a new logo (pictured) and a focus on “epic, intimate and immersive photography inspiring guests to imagine their first steps onto the Island”.
Director of sales and marketing, Jayson Heron said the rebrand was an important step for the island’s transformation to a premium holiday destination. “The island has undergone a huge journey from the devastation caused in 2017 by Cyclone Debbie and we wanted the new brand to signal the evolution of the island,” he said. “The new brand gives a nod the island’s heritage whilst also looking to the future.”