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The slow-paced and intimate appeal of cruising down the canals and rivers of Europe on a unique hotel barge has seen demand for the niche bubble up in recent years.

Identifying a budding opportunity, last year French Travel Connection drew on its 20 years of experience in selling the niche and unleashed a sister brand, Barge Travel Connection.

The new arm has just debuted its first brochure, packing in 48 barges offering six-night cruises in Europe.

Managing director Brad McDonnell said the release was in response to strong growth in barge sales.

“After numerous requests from the travel industry and independent barge operators, we are excited to offer this all-encompassing brochure for barges across Europe,” he said.

The brochure features individual product pages including information on location, cruise highlights, deck plan, amenities and maps, along with a rating system classifying barges from Ultra Luxe to Charming according to its capacity, amenities and services.

It is also ordered by country and region and offers themed cruises based on interests, such as gastronomy, hobbies (golf) or group size (family).

The whole experience is commissionable to agents and is inclusive of accommodation, all meals and drinks, daily excursions, a crew and local transfers.

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